Candidate Persona
A semi-fictional representation of the ideal candidate.
Candidate Persona Defintion
A candidate persona includes skills, experience, background, and personality traits, used in recruitment marketing to attract the right type of candidate.
Candidate Persona Strategies
- Profile
Develop personas based on data and research.
- Strategies
Use these personas to guide recruitment marketing strategies.
- Revamp
Update personas regularly based on changing remote work trends.
Candidate Persona Examples
A marketing agency might create a candidate persona for their ideal social media manager: someone with 5+ years of experience, strong copywriting skills, and a track record of increasing social media engagement. AllRemote.jobs creates candidate personas for various remote roles, ensuring their marketing efforts are targeted and effective.