clients ALOHAS

CRM Retention Manager

Location

Spain

Job Type

Contract

Experience

N/A

Salary

N/A

Skill Set

Role

Sales and Marketing

Job Details

ALOHAS is a Barcelona-based fashion-forward brand that prides itself on its on-demand production system. We encourage sustainable shopping by launching weekly capsules in which items are only produced after orders are placed. This way, we can bring you the latest trends without harming the planet.


Video presentation:


https://www.elle.com/es/moda/tendencias/a33322070/zapatos-sandalias-alohas-firma-espanola-video-elle-inside/


WORKING WITH US:


ALOHAS is more than a fashion brand: it’s a responsible shopping experience and a chance to participate in the fight against overproduction in fashion. Working at ALOHAS is demanding but extremely rewarding. It’s an environment where we take pride in learning from one another and strive to make sustainability a way of life beyond the workplace. In a nutshell, we love what we do and it shows!


ABOUT THE JOB:

We are looking for an experienced customer CRM and Retention Manager to join our Marketing team. This is a great opportunity to play a key role on the Ecommerce team and work cross-functionally to help ideate, build, and manage effective email marketing/CRM campaigns for the ALOHAS customer. The CRM and Retention Manager will constantly identify opportunities to grow the customer base and build positive relationships with new clients. You should also be strategic and analytical when finding solutions to problems to ensure maximum client satisfaction.

KEY RESPONSIBILITIES:

  • Measuring and optimizing Cohorts, Purchase frequency NPS, and RFM segments
  • Create customer-centric, retention satisfaction, customer LTV reports
  • Developing customer segmentation, personalization, targeting, and contact strategies
  • Owning the CRM lifecycle campaign calendars and test & learn agenda
  • Forming hypotheses, testing and optimizing campaigns for best performance
  • Building and maintaining profitable relationships with key customers.
  • Overseeing the relationship with customers handled by your team.
  • Keeping customers updated on the latest products in order to increase sales.
  • Expanding the customer base by upselling and cross-selling.
  • Understanding key customer individual needs and addressing these.

QUALIFICATION REQUIREMENTS:

  • 5+ years of email/CRM D2C experience, including hands-on work with segmentation, personalization software, and database management.
  • 3+ years experience with directly managing email marketing program required (without agency support)
  • Excellent understanding of CRM fundamentals, outstanding analytical skills, and the ability to leverage data for insights and actions.

BENEFITS AT ALOHAS:

  • Spanish start-up: be part of innovation and grow with us!
  • Our team: Young, creative and proactive team, with good communication and a high level of energy!
  • Flexible schedule: Fit it into your routine!
  • Discounts: Our team has special discounts and we do not forget their friends either!
  • Office: In the heart of Barcelona, in the Gracia neighbourhood where we take care of coffee and fruit
  • Work remotely: live and work wherever you want within the CET time zone!
  • Keep learning with ALOHAS: We offer English courses to our employees, more languages coming soon!
  • Home office setup: Get a laptop + electronic devices like a keyboard, mouse, and screen
  • We take care of the happiness and the professional growth of our workers.