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Marketing Data Analytics Specialist
Location
Worldwide
Job Type
Full-time
Experience
N/A
Salary
N/A
Skill Set
Role
Sales and MarketingJob Details
Techmates Group is looking for a senior Product Owner to join our innovative team to help provide guidance and deep collaboration for ongoing and new projects.
About us:
TMG is a technology & ecommerce focused business. We take pride in delivering great products and creating partnerships with our clients and we're a place where the technologists drive the work and flow. We're a tight-knit group with a great culture (lots of flexibility & lots of great perks!).
About you:
We are seeking a highly skilled Marketing Data Analytics Specialist to join our team. The successful candidate will have experience with Google Analytics and the ability to create custom reports and tags. The Marketing Data Analytics Specialist will be responsible for analyzing marketing data to drive insights and decision-making across the organization.
Things you would be doing:
- Manage and maintain Google Analytics to ensure accurate and up-to-date data tracking
- Develop and implement custom tags to track marketing campaigns
- Create custom reports and dashboards to measure marketing performance and provide insights to stakeholders
- Analyze data to identify trends and opportunities to improve marketing performance
- Collaborate with cross-functional teams to develop data-driven solutions that support business objectives
- Stay up-to-date on industry trends and best practices in data analytics and marketing measurement
Qualifications:
- Bachelor's degree in business, marketing, analytics or related field
- 3+ years of experience in marketing data analytics, preferably in a B2B environment
- Strong proficiency in Google Analytics and Google Tag Manager
- Experience with data visualization tools such as Tableau, PowerBI or Google Data Studio
- Knowledge of SQL and data modeling
- Ability to communicate complex data insights in a clear and concise manner to stakeholders
- Strong project management skills and ability to work in a fast-paced, deadline-driven environment
What makes us special:
- We do love what we do!
- We provide and support freedom, flexibility, and a healthy work-life balance in TMG:
- - Working remotely, you can work from anywhere and whenever
- - Flexible schedule — so you may adjust your work schedule to your personal business
- - Unlimited vacation, sick days, and personal leave at TMG; we trust our people to be professional and responsible
- - 0% bureaucracy culture — we do not have specific roles, we have responsibilities
- A friendly and supportive atmosphere is guaranteed!
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