Responsibilities

• Creating strategic marketing initiatives to aid in achieving company objectives
• Collaborating with the sales, financial, public relations, and production departments to coordinate marketing plans
• Deploying effective marketing initiatives and take full responsibility for their execution from conception to completion
• Supporting integrated marketing and communications using a range of platforms and tools, including internal and external channels, PR, digital, social, and the web, among others
• Making a judicious allocation of finances and preparing and overseeing the marketing budget on a quarterly and annual basis
• Keeping research database current by locating and compiling marketing data
• Staying informed about industry trends and competitor’s marketing strategies

Requirements

• Proven experience as a Marketing Manager or similar position
• Familiarity with marketing analytics tools such as Google Analytics, NetInsight, Omniture, WebTrends
• Experience in using electronic marketing automation tools including HubSpot Marketing, Bitrix24
• Extensive knowledge of various aspects of marketing, including brand marketing, PR, content management, digital marketing & performance marketing